1 lb Velveta (softened or melted)
1 md Size can Pimentos (mashed)
1 ts Sugar

sprinkle of Black Pepper

Mix together and add enough mayonnaise or salad dressing to make moist and
spreadable (about 1/2 c), adding more sugar for taste.

I soften velveda/pimento in micro for 2 min or so, then use Hellman mayo,
and sometimes a touch of minced fresh onion.